The Client

A Florida-based B2B solar marketing company headquartered in Orlando, specializing in selling qualified solar leads and providing end-to-end marketing solutions for solar installers across the United States. The business operated nationally but lacked consistent visibility in competitive solar lead keywords.

The Objective

Establish the brand as a trusted authority for solar leads and solar marketing across both Orlando and nationwide US searches. The goal was to dominate high-intent solar keywords, generate steady inbound demand, and expand visibility beyond Google into AI-driven discovery platforms.

The Challenge

The website had limited organic presence and weak authority signals in an extremely competitive solar niche. Core keywords like “qualified solar leads” and “solar leads” were buried beyond page seven, while competitors with aggressive paid strategies controlled demand. AI search visibility and off-Google citations were virtually nonexistent.

The Solution

LocalMighty executed a multi-layered Solar SEO strategy built for scale and trust. We restructured the service page around buyer-intent solar queries, strengthened nationwide location relevance from Orlando, updated the schema, and built topical authority around lead quality, compliance, and installer trust.

Beyond Google, we amplified visibility through AI SEO by securing brand mentions and citations across ChatGPT-surfaced sources, Reddit discussions, Quora threads, and niche solar communities. Review prompts, referral strategies, and community engagement were integrated to drive direct leads and reinforce credibility across AI and search ecosystems.

The Result

LocalMighty, a leading local SEO agency in the US, helped a B2B solar marketing company experience rapid and sustained growth. Rankings for “qualified solar leads” improved from the 80s to the top 8 nationally, while “solar leads” reached page one nationwide and top positions in Orlando. Organic traffic surged by more than 2000%, daily clicks increased by more than 500%, and impressions grew by more than 400%, delivering consistent, high-intent solar installer leads at scale.